Some remember Fashion's Night Out with a twinkle in their eye, the tents at Bryant Park are a thing of the past, and fashion has instead sauntered downtown. Is nostalgia on the list? Heritage logos and saddle bags have been traded for pool-blue Telfar shoppers and backless Kim Shui qi pao’s as PR maven Gia Kuan moves steadily through the second year of running her namesake consultancy. Following years at Comme des Garçons and Nadine Johnson, Kuan now represents some of the most exciting names in NYC Fashion, Arts, and Culture today. These "clients" are more likely to call her a friend than their PR agent; the relationships she has with those she represents extends far beyond the scope of traditional PR campaigns and influencer lists. The difference in Kuan's consultancy is that she is part of the community whose voices she helps to amplify and shape. An immigrant who moved to New York with a dream, Kuan worked three jobs during school. With no friendly, phoned-in favors from daddy to get her in the door, she’s never had to ask, "what's authentic?" She doesn’t have to try to understand, she empathizes. Her intuition is a skill that she has been sharpened through sustained self-awareness, and it guides her as she actively redefines her entire profession. Kuan builds bridges between curation, marketing, and public relations in today’s distorted landscape so that brands may see themselves reflected in the decisions they make and the legacies they leave.
Fashion and Agency with Gia Kuan Consultancy
Fashion and Agency with Gia Kuan Consultancy
Fashion and Agency with Gia Kuan Consultancy
Some remember Fashion's Night Out with a twinkle in their eye, the tents at Bryant Park are a thing of the past, and fashion has instead sauntered downtown. Is nostalgia on the list? Heritage logos and saddle bags have been traded for pool-blue Telfar shoppers and backless Kim Shui qi pao’s as PR maven Gia Kuan moves steadily through the second year of running her namesake consultancy. Following years at Comme des Garçons and Nadine Johnson, Kuan now represents some of the most exciting names in NYC Fashion, Arts, and Culture today. These "clients" are more likely to call her a friend than their PR agent; the relationships she has with those she represents extends far beyond the scope of traditional PR campaigns and influencer lists. The difference in Kuan's consultancy is that she is part of the community whose voices she helps to amplify and shape. An immigrant who moved to New York with a dream, Kuan worked three jobs during school. With no friendly, phoned-in favors from daddy to get her in the door, she’s never had to ask, "what's authentic?" She doesn’t have to try to understand, she empathizes. Her intuition is a skill that she has been sharpened through sustained self-awareness, and it guides her as she actively redefines her entire profession. Kuan builds bridges between curation, marketing, and public relations in today’s distorted landscape so that brands may see themselves reflected in the decisions they make and the legacies they leave.